Becoming a Sales Guru: The Follow-up Connection
Whether you are on the road to becoming a sales guru or sales expert, to be the best in your field it is critical you develop your skill of follow-up with your clients or potential clients.
You just never know when someone will have a need for what you are selling.
How do you start to develop the skill of follow-up? The place you start is with your reputation — You need to be dependable and reliable. Start by scheduling a follow-up visit with your client or potential client. Schedule a mutual time-frame, frequency and method of communication. This can be in person, email, or phone. But, once you commit to this follow-up, you MUST continue to follow-through – you become reliable and dependable.
One area that is sometimes forgotten is the follow-up after a sale. It just takes a quick call and confirms in your client’s mind that their decision was a good one to buy from you. Some people like to send a handwritten note. Whatever method you choose, follow-up after the sale.
Follow-up comes down to self-discipline and correctly managing your time. Today, technology has great tools to assist you. Schedule your follow-up calls daily. Learn how to connect with a few people each day. Think of it this way, if you follow-up with 1 person per day, that could be 365 people in a year. So what if you doubled or tripled those daily follow-up calls?
To become the sales guru, you become a master of follow-up.